Sam Hill Photo Sam Hill - Leading Head of Software Architecture

Who is Sam Hill?
Sam Hill is a proactive and hands-on highly experienced IT Professional with a proven strategic, architectural, management, and development track record.

Sam is currently the Head of and Lead Solution Architect for Tesco's Online Grocery platform. Responsible for creating the architecture vision for the platform and with a team of architects designing all the individual capabilities that make up the platform and supporting their delivery and deployment. This multi-award winning platform transacts sales of approximately £3 billion pounds a year and is currently operational in all 11 of Tesco's operating countries. The platform is an SOA Based, multi-language, multi-tenanted platform and new features are designed and delivered utilizing Agile techniques aiming for continuous delivery with a global distributed team.

Sam started out in Software development in 1992, creating games and a variety of different business desktop applications. Including a brief spell in the summer of 1998 in publishing, creating rendering engines converting SGML documents into PDF, Word and printshop templates.

In 1999 Sam moved to the fast paced Internet and Telecoms sector holding a number of senior roles including Development Director of his own ISP (which was managed from a start-up through investment, growth, acquisitions, and profitable divestiture) as a Services Development Manager and worked building, growing and helping to transform a number of the UK's largest ISPs and telecoms providers into profitable, multi-award winning businesses. Companies worked for included: NetDirect, Ision, energis, NDO and Namesco.

In 2007, Sam moved sectors to news publishing at Thompson Reuters - Accelus as the Head of Technology producing bespoke solutions around regulation compliance and policy management for most of the worlds leading financial institutions. This work lead to Sam winning "Manager of the Year" in April 2008.

In June 2009, Sam joined Tesco and is currently Head of Solution Architecture leading the architecture vision, driving innovation and transforming the online grocery platform. The overall aim is to become every customer's favourite way to shop groceries online, whether at home, out shopping, on the move, anywhere in the world becoming the world's leading ecommerce business that already accounts for 57% on all online grocery transactions in the UK [Kantar data].
Hear from Sam - key notes
Sam gives a number of key note addresses each year where he shares both tips, tricks and insights on software architecture and talks about his experiences designing scalable, enterprise platforms.

Upcoming key notes: Selection of previous key notes:
Awards for Sam's work
Sam always tries to design successful platforms and these have been recognised by a number of awards over the years:
  • 2014: BT Retail Week - IT Team of the year - for completing the international rollout of our online grocery home shopping systems
  • 2013: BT Retail Week - Solution of the year - for international grocery home shopping
  • 2012: Retail Systems Awards - Project of the year - International grocery home shopping
  • 2012: Retail Systems Awards - Retailer of the year - International grocery home shopping
  • 2008: Publishers Association Awards - Highly Commended for Product Development of the Year - Complinet/Accellus Tracker
  • 2007: ISPA Awards - Finalist, best consumer broadband - Namesco
  • 2007: ISPA Awards - Finalist, best business broadband - Namesco
  • 2006: PC Advisor Awards - Best buy for broadband - Namesco
  • 2006: PC Advisor Awards - Best customer satisfaction - Namesco
  • 2005: ISPA Awards - Finalist, best consumer ISP - NDO
  • 2005: ISPA Awards - Finalist, best hosting provider - NDO
  • 2004: ISPA Awards - Finalist, best business ISP - NDO
  • 2004: ISPA Awards - Finalist, best hosting provider - NDO
  • 2003: Future Internet Awards - best broadband ISP - NDO

History this website
This website has taken a number of forms since it first launched on 15th September 1997. Its crowning highlight was probably being featured ironically on TV, on Channel 5 in 1999. Now into its 17th(!) year online, its had a bit of a crash diet and all pages that haven't been updated for a long, long time rather than being dusted off have been removed. Various internet archive sites probably still have traces of them somewhere... Thank you for visiting.

Simply for brand protection reasons, you can visit this website via any of: | | | | |

If you wish to contact me - why not say ... hello @
All website contents © Copyright 1997-2014 Sam Hill. All rights reserved.